{"id":19830,"date":"2024-02-12T15:01:20","date_gmt":"2024-02-12T14:01:20","guid":{"rendered":"https:\/\/www.livemag.it\/index.php\/2024\/02\/12\/pulze-per-san-valentino-arriva-la-seconda-limited-edition\/"},"modified":"2024-02-12T15:01:20","modified_gmt":"2024-02-12T14:01:20","slug":"pulze-per-san-valentino-arriva-la-seconda-limited-edition","status":"publish","type":"post","link":"https:\/\/www.livemag.it\/index.php\/2024\/02\/12\/pulze-per-san-valentino-arriva-la-seconda-limited-edition\/","title":{"rendered":"Pulze, per San Valentino arriva la seconda limited edition"},"content":{"rendered":"<div>\n<p>ROMA (ITALPRESS) \u2013 In occasione del San Valentino, Imperial Brands Italia presenta la seconda Limited Edition di Pulze 2.0, avvolta in una tonalit\u00e0 di rosso. Questa nuova edizione speciale, pensata per celebrare la festa degli innamorati, fonde design e tecnologia avanzata. Imperial Brands Italia ha siglato inoltre un \u201cDating Game\u201d, pensato per aggiungere un tocco di divertimento e connessione a tutti gli appuntamenti romantici. Il gioco consiste in 10 domande studiate appositamente per facilitare la conoscenza reciproca, creando un\u2019atmosfera ancora pi\u00f9 speciale.<br \/>\u201cLa Limited Edition di Pulze 2.0 pensata per il 14 febbraio \u00e8 la nostra maniera di celebrare l\u2019amore in tutte le sue sfumature \u2013 dichiara Armando Frassinetti, Market Manager Imperial Brands Italia -. Non stiamo solo introducendo una nuova versione di un dispositivo raffinato e performante, ma anche un\u2019esperienza interattiva che permetter\u00e0 alle coppie di approfondire il legame in modo divertente e significativo\u201d.<br \/>A supporto dell\u2019iniziativa \u00e8 stata prevista una campagna di influencer marketing che ha visto co-protagonisti una  squad di creators, ai quali \u00e8 stato chiesto di condividere alcune esperienze della propria dating life attraverso divertenti format digitali.<br \/>Leonardo de Carli, Eleonora Cristiani e Leonardo Bocci hanno invitato la propria community ad interagire, raccontando in prima persona le proprie esperienze nei commenti e incentivando gli utenti a matchare tra loro sulla base di possibili affinit\u00e0. Il Dating Game racchiude in s\u00e8, infatti, un duplice obiettivo: condividere fun facts sulla propria vita amorosa ma anche trovare una persona compatibile con cui passare prima di tutto San Valentino. Il risultato, quindi, \u00e8 un vero e proprio viaggio emotivo, anche grazie alla creazione di una playlist dedicata e accessibile su Spotify.<br \/>Il progetto Pulze Dating Game \u00e8 stato ideato e curato dall\u2019agenzia Ogilvy Italia, che ha creato il concept strategico e creativo, definito il piano integrato di comunicazione della campagna e gestito le attivit\u00e0 PR &amp; Digital PR.<\/p>\n<p>\u2013 foto ufficio stampa Ogilvy \u2013<\/p>\n<p>(ITALPRESS).<\/p>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>ROMA (ITALPRESS) \u2013 In occasione del San Valentino, Imperial Brands Italia presenta la seconda Limited Edition di Pulze 2.0, avvolta in una tonalit\u00e0 di rosso. Questa nuova edizione speciale, pensata per celebrare la festa degli innamorati, fonde design e tecnologia avanzata. Imperial Brands Italia ha siglato inoltre un \u201cDating Game\u201d, pensato per aggiungere un tocco [&hellip;]<\/p>\n","protected":false},"author":16,"featured_media":19831,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"jnews-multi-image_gallery":[],"jnews_single_post":[],"jnews_primary_category":[],"jnews_social_meta":[],"jnews_override_counter":[],"jnews_post_split":[],"footnotes":""},"categories":[1129],"tags":[],"class_list":["post-19830","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-mondo"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.8.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Pulze, per San Valentino arriva la seconda limited edition - Live Magazine<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.livemag.it\/index.php\/2024\/02\/12\/pulze-per-san-valentino-arriva-la-seconda-limited-edition\/\" \/>\n<meta property=\"og:locale\" content=\"it_IT\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Pulze, per San Valentino arriva la seconda limited edition - Live Magazine\" \/>\n<meta property=\"og:description\" content=\"ROMA (ITALPRESS) \u2013 In occasione del San Valentino, Imperial Brands Italia presenta la seconda Limited Edition di Pulze 2.0, avvolta in una tonalit\u00e0 di rosso. Questa nuova edizione speciale, pensata per celebrare la festa degli innamorati, fonde design e tecnologia avanzata. 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